Microsoft 365 App Store Video
Microsoft 365 is the unified hub where creativity, productivity, and collaboration come together seamlessly. It’s more than an app—it’s an ecosystem that integrates tools like Designer, Excel, Word, and countless others, empowering you to achieve more with ease.
For the App Store video, we brought this vision to life through the flowing movement of infinite ribbons—an elegant metaphor for Microsoft 365’s seamless integration of services. These ribbons embody the effortless connectivity between tools, creating a unified experience that adapts to your needs.
The design harmonizes soft, tactile materials with diffused lighting and a serene palette, evoking a dreamlike state of focus and inspiration. Subtle hues of azure and gentle gradients mirror the balance between creativity and calm, underscoring the reliability of this all-in-one solution.
Enjoy the journey of Microsoft 365.
A project by NotReal
Creative Direction: Milton Gonzalez
Executive Production: Max D’Angelo, Roberto Connolly
Creative Direction: Milton Gonzalez
Executive Production: Max D’Angelo, Roberto Connolly
Art Direction: Lu Borzi
Animation Direction: Macarena Mosquera
Project Manager: Florencia Vilardebo
3D Design: Juan Cioffi, Vitor Teixeira, Florencia Tasso, Carolina Carballo, Joan García Pons, Josefina Llano, Friedrich Neumann
2D Design: Nico Martinetti, Lu Borzi
3D Animation: Macarena Mosquera, Alex Loud, Nico Piccirilli, Oscar Pettersson
2D Animation: Martín Muerza
Rendering: Macarena Mosquera, Juan Cioffi, Alex Loud
Compositing & Color Grading: Mauricio Navas
Sound Design: Fabrizio Martini
Client: Microsoft
Senior Product Marketing Manager: Lisa Svensson
Year: 2024
